October is National Breast Cancer Awareness Month. So it’s only fitting to feature one of our customers who is not only a breast cancer survivor herself, but who is also doing something positive to help women who are walking in her shoes. [read more…]
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Recently I saw candy corn cones made from yarn on the visual bookmarking site Pinterest. Immediately, I thought these could be made using our raffia ribbon. They turned out as cute as can be.
They are perfect for counter displays, centerpieces, mantles or store window displays. They look great with candy-corn tissue poms (shown at the bottom). If you’d like to try them yourself, follow along with these step-by-step instructions.
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Looking for a fun, easy and inexpensive way to dress up a package or your store window display? Look no further than tissue paper flowers. They resemble a cross between a carnation or peony when the ends are rounded. If you make pointed ends, you can create a chrysanthemum or dahlia look. Learn how to make these adorable tissue flowers in the video below. [read more…]
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Currently, the president of the United States is on a quest to seek out solutions for American jobs. While I admit I have not personally reviewed the plan, I can speak to what most small and medium business owners believe to be a solid plan for job restoration in the USA.
It’s simple, right? Just buy U.S. products. But it’s not that simple, because there are not many available to buy. Those of us who look at labels know this all too well. But depending on the major retailers to switch to American-made products isn’t likely to work, and here’s why. [read more…]
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Bill Cullins of Bill’s Cookie Jar in Washington state had a challenge for me, “I’m starting a cookie business. If it was your business what baskets, designs, ribbons, bags etc… would you offer for each season and event?” [read more…]
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Susan Adair has gained national attention because of her amazing cookies. She started a home-based business as a teenager, using a secret family recipe from her best friend, and is now running a successful cookie store and even appearing on her own Food Network series Tough Cookies.
Choosing a business name was a family affair. After considering hundreds of names, one day at a family gathering someone asked, “Who made the cookies?” “Susan!” family members replied. “Crazy Susan?” cousin Peter asked. This is how Crazy Susan’s Cookie Company was born.
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Just like you, I turned on the news today, and the stock market was taking another tumble. The correspondents struggled to explain it, but their last comment was, “It was more politics than economics”.
I think back to the Wizard of Oz: “Pay no attention to the man behind the curtain”. It’s still good advice today when it comes to the intersection of Wall street and Main street.
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This is a great idea: A 100% cotton reusable gift basket container that also becomes part of the gift. With the addition of a gift basket bench, these little reusable containers convert into a very useful place to stash your stuff. These will be in stock the end of September. Order now to ensure you get yours!
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The latest study by the Journal of Marketing Research shows the more relaxed you are when you enter a store, the more money you’ll spend.
Relaxed customers were found to be willing to pay about 15% more for a variety of goods and services than less-relaxed people.
How can you use this research to help your business? Here are 10 tips to increase your bottom line:
1. Practice Storefront Hospitality
Soften the exterior of your storefront with flowers, plants and other welcoming décor and signs.
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Here in Music City we like to pride ourselves in saying “We were country when country wasn’t cool,” like the popular Barbara Mandrell song goes. This is also true about Nashville Wraps’ customer Debbie Foster but in a different way. Debbie was into organics long before organic products and organic farming was ever cool.
Her healthy lifestyle grew into the New Jersey business she founded called Organic Nest. Debbie strongly believes in promoting only earth-friendly and sweatshop-free products. The Organic Nest sells luxurious organic bedding, baby items, botanicals, and apparel made in America. All items are displayed on local recycled furniture.
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