From the category archives:

trends

Favor Packaging. Good Ideas, Small Packages.

June 13, 2011

Everyone loves a little keepsake; it’s why we give favors at weddings, parties and other celebrations. We have customers who make their living creating event favors. Here are some of their ideas and a few of my own.

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Your world can change in 30 seconds or less.

June 6, 2011

Life is precious, and friends and family are irreplaceable. But life and business goes on. Or does it? What would we do after surviving such a disaster?

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Social Networking is Forcing Businesses to Step it Up

May 31, 2011

In today’s world of social networking and product reviews, businesses are being publicly held accountable more than ever. This is exactly what happened recently to Macy’s. It seems 48% of their customer complaints were focused on interactions with sales associates. This poor reputation for bad service was vocalized on social networking sites that enable customers [...]

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Promote Your Business Through Great Photography

May 23, 2011

One of the most important aspects of marketing your business is having great images on your website and other marketing materials. In my position, I see a lot of websites, and I can’t tell you how many have lots of text but poor images. People today don’t have time to read all that you have [...]

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I don’t like Earth Day.

April 22, 2011

Yes, it’s official: I don’t like Earth Day! And it’s for the same reasons that I don’t like Easter, Valentine’s Day or Thanksgiving either. What a cynic, you say! You may be right, but read more to find out why. Leading up to Earth Day I usually get a ton of spam announcing someone’s Earth [...]

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Social Media: Making Piggy Paint Fans from the Farm to Hollywood

April 4, 2011

Nashville Wraps’ customer Piggy Paint is taking their eco-friendly, non-toxic nail polish business from the toes of little girls in Arkansas all the way to Hollywood. Melanie Hurley, founder of Piggy Paint, was a stay-at-home mom from Springdale, Arkansas. Melanie became concerned about chemicals in nail polish for her two little girls. One day while [...]

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Thistle Farms – Doing Business Exceptionally

March 21, 2011

If you have been reading our blog you know that we occasionally feature one of our customers that we believe might be an inspiration for you. One of our best customers is Thistle Farms right here in Nashville, Tenn. We are so happy to be a packaging supplier for this special place. Thistle Farms is [...]

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The (gift) show must go on!

January 19, 2011

Ice, snow and the most horrible traffic in America could not dissuade buyers and exhibitors from attending the big January Gift Show in Atlanta. That alone should give us a good heads-up for 2011 turning out to be a good year for retailers.

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2011 Retail and Business Projections

January 3, 2011

While businesses like Target may not see big changes, we think the smaller entrepreneurial businesses will do better, especially in the food-related sector, with gift, jewelry and apparel running right behind.

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